ABM Playbook

Declan Mulkeen

CMO

Declan heads up Marketing at strategicabm. After some 20 years working as a CMO in the Professional Services, SaaS and EdTech sectors, Declan is now Agency-side building the strategicabm brand and running the Agency’s successful ABM program. Declan is also the host of the leading ABM podcast, Let's talk ABM.

More insights from our ABM experts

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Fes Askari

Director of Sales

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Nicky Kemp

Content Executive

Check out some great
ABM resources

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Watch Acxiom CMO, Jo Robson, share insights of their ABM program that generated a $2m sales pipeline in 120 days.

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Account-based Marketing is the hottest topic right now in B2B Marketing. So what better way to help you learn more than interviewing ABM thought leaders.

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The world of ABM is moving at lightning speed. We’re here to keep you up to date with the latest insights and trends.

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